Investaura has recently completed a fixed asset revaluation project for a major telecom service provider operating in multiple countries in the MEA region.
The project was undertaken over a 3-month period and looked into $1bn of fixed assets in the following asset classes: Land, Building, Towers, Telecoms equipment, Software, Spectrum and licences.
Louis V. Gerstner Jr. was CEO of IBM from 1993 to 2002. He managed the turn-around of the company from a product business to a service and solution business. He is regarded by many as “the man who saved IBM”.
“It is extremely difficult to develop a unique strategy for a company; and if the strategy is truly different from what others in the industry are doing, it is probably highly risky.
…. at the end of the day, more often than not, every competitor basically fights with the same weapons.
…. in most industries five or six success factors that drive performance can be identified.
…. it is difficult, if not impossible, to redefine what it takes to be successful in that industry.
…. so execution is really the critical part of a successful strategy. Getting it done, getting in done right, getting it done better than the next person is far more important than dreaming up new visions of the future.”
There is a semantic problem with the word ‘strategy’ – it is one of the most overused but unfortunately rather vaguely defined words. It is rare to find any two people who use it in the same way. The consequences are disastrous.
95% of the typical workforce does not understand the strategy – Fortune Magazine
70% of CEO failures come not as a result of poor strategy, but of poor execution – Fortune Magazine
Only 1 in 10 companies successfully implement their strategy – Paul Niven
So what is strategy? I remember one company claiming: „Our strategy is to become number 1 in the market“. That’s is not a strategy! This is a goal – nothing more, nothing less.